New Packaging Design Contest to Win €5000 With Desall

Deadline : 05 Mar 2020

Nonprofit organization: Desall

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New Packaging Design Contest to Win €5000 With Desall

Desall has recently launched the New Packaging Design Contest for 2020, inviting artists and curators to design a new actuator for aerosol packaging with a focus on on-shelf/online style environmental sustainability and user experience. 


  1. Product typology: you are invited to design a new easy-to-use actuator/dispensing cap for aerosol packaging (pressurized packaging) with a view to proposing a highly recognizable and environmentally friendly product that the customer can easily identify and perceive as a novelty in all respects which represents the major challenge of this competition.
  2. Style and shapes (key challenge): your actuator shall be visually different, be perceived as a special product on the shelves and on the e-commerce, as something that really brings novelty in terms of style and visibility for the whole industry. Even in the smallest size, the actuator shall be unique, recognizable and attractive for the customer. Generally, you are free to suggest the style and shapes you prefer, exploring a wide range of aesthetic solutions. However, keep into consideration also the need for the actuator to be customized for different brands and be used across several product typologies. Brands should be able to customize the cap changing color/s and face (if any), using different finishes (for ex. metalized, textures, etc.), inserting their logos or in other ways.
  3. Functions: in addition to proposing a fully functional and safe actuator, you can explore the following possibilities: Reusable actuator/dispensing cap: your solution might be reusable on another bottle after use. Modulate spray rate and/or spray pattern diameter: the user may change how much and in what way the formula is dispensed. Actuator changes dispensing modality: by using the actuator the user may decide how the formula should be dispensed, ex. from spray to foam, gel, etc. Actuator becomes an applicator: the actuator may provide an additional functionality/tool to apply the formula, for example, to cover grey hair at roots, apply the make-up, paint, etc.
  4. Materials and production technologies: you are free to suggest new materials, recyclable plastics or other sustainable materials, but they should be compatible with mass production technologies, in particular with injection molding. The new actuator shall preferably be single material (easier to recycle), be lightweight and have maximum of 3 components, avoiding complex assembly.
  5. Actuator size: your actuator shall have a diameter from 1 inch to 3 inches and from 0.7 inches to 3 inches tall. However, keep in consideration that the most ubiquitous and strategic size (for the market and thus for this contest) is the 1-inch diameter dispenser, which is also the more sustainable and versatile option which you are invited to explore more than other sizes.
  6. Participation is free of charge and open to designers and creative talents of any nationality aged 18 years or older. Participants can present one or more projects.


The award will be of €5000 to the grand winner. The selection of the winner by the Sponsor will be the result of an unquestionable evaluation and it will take into account originality, feasibility and consistency with the brief presented. The Sponsor offers an extra chance to all participants setting a fee of Euro 3,000, for the purchase of the license for the economical exploitation of the projects not-acknowledged as the winning proposals.

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Host Country: عبر الإنترنت


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