Job Opportunity to Work as a Paid Social Media Associate with Disney in USA

OPPORTUNITY DETAILS

Total reward

0 $

Nonprofit organization

Walt Disney

Area

America

Host Country

United States of America

Deadline

01 Jul 2020

Study level

Vocational Education

Opportunity type

Jobs

Opportunity funding

Full funding

Eligible Countries

Algeria , Comoros , Egypt , Jordan , Lebanon , Mauritania , Oman , Qatar , Somalia , Syria , United Arab Emirates , Bahrain , Djibouti , Iraq , Kuwait , Libya , Morocco , Palestine , Saudi Arabia , Sudan , Tunisia , Yemen

Eligible Region

All Regions

Disney company requires a paid social media associate in New York, United States in Disney streaming services which is a business unit within the Walt Disney Company’s Direct-to-Consumer and International (DTCI) segment that oversees all consumer-facing digital video subscription services across the company. The customer acquisition team is tasked with driving new subscriber growth. The team is responsible for the planning, execution and optimization of user acquisition and performance marketing campaigns. The ideal candidate should have a passion for the digital media landscape and understands the intricacies and unique attributes of every step in the marketing funnel. The successful candidate will bring a highly analytical, creative, and flexible growth mindset to the role, which will be critical to delivering breakthrough thinking for this channel.

Eligibility:

You must have:

2 years of paid social advertising experience.
Global experience which is preferred.
Deep knowledge of social platforms (Facebook Blueprint, Twitter Flight School, etc.).
Experience with 3rd party campaign management platforms (i.e. 4C, Nanigan’s, etc.).
Working knowledge and experience with DoubleClick bid manager
Experience with direct response campaigns
Ability to partner with analytics team to use real-time data, testing, and campaigns learning to effectively optimize and manage campaigns.
Ability to strategically assess new opportunities and make data driven decisions resulting in tangible improvements in performance.
Flexibility & ability to work in a fast paced and dynamic environment.
A strong communicator with a can-do, positive attitude and a strong desire to get things done.
Sense of humor and desire to have fun.

Your Responsibilities:

You will be responsible of:

Develop and implement paid social strategies to drive subscriber acquisition, conversion.
Successfully apply paid social strategy and manage within social channels (i.e. Facebook, Instagram, Twitter, etc.).
Oversee strategy, campaign structure, paid media optimizations, and ad content (including strategic recommendations on creative content and messaging).
Optimize budget across platforms and tactics to deliver positive return on marketing spend.
Track, monitor, and optimize performance against key KPIs.
Research, develop, and test new audience segments (i.e. retargeting, lookalikes, custom audiences, etc.).
Recommend new paid social and potential influencer strategies.
Develop and implement QA process.
Identify, prioritize, and articulate high impact paid social campaigns and initiatives.

About Walt Disney:

The Walt Disney company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. With operations in more than 40 countries, Disney employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

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